In a context where the Internet is a very powerful sales channel, to best use the tools of customer care online it is now a necessity.
In fact be able to meet the demands , but also the complaints of its customers almost in real time, it is to offer a high quality service certainly effective for the needs of buyers
WhatsApp is a service of multi-platform instant messaging that allows for all users who use the service to exchange messages and states with geo-localization in an easy and instant. If you previously used MSN, you know very well what the IM but WhatsApp is a huge step up against the service of Microsoft.
To take advantage of all the features required installation of ' WhatsApp Messenger application on your phone.
The advantages for companies
Some radio stations have already successfully enabled listeners to contact them through WhatsApp, but it is always a function of entertainment. What are the developments in optical business for the Small and Medium Enterprises?
Confidentiality of conversations, or one-to-one interaction between customer and supplier of goods or services in a perspective of privacy protection. This means that issues related to credit or finance companies can be safely handled within the discussion.
Greater interaction between company and customer: the idea of being able to transfer media files between two people (or groups of people) allows you to have a broader view of the problem. An example is the case of a mounting problem of a machine: through a photo or video, you can immediately understand how to fix the malfunction.
Historical conversations: a view of Customer Relationship Management, have the listing of the topics covered by the same customer can immediately identify the points of greatest difficulty of it and the issues to be addressed more clearly.
Costs for the company: the cost of companies is virtually irrelevant, as they can reach easily to virtually all users of the service or the goods offered.
Easy to use: intuitive interface and simple application I allow immediate use and intuitive.
Mobility: the main advantage of this service is to be used anywhere, anytime, without having to wait to be in front of a PC.
Experiential in the report: we must not forget the competitive advantage obtained from the use of this platform. Again it is the rule of maximum customer satisfaction as the first step toward confidence in the brand and consequently the loyalty of the same towards their company.
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